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launch14
For founders, not Fortune 500

From idea to clickable prototype in 14 days

You bring the rough idea — we ship the fully clickable, responsive web app your investors and users can actually try.

  • $5,000 flat — no retainers, no scope creep
  • Senior engineers only — no juniors, no agencies
  • Source code yours from day 14

Book a 20-min call

Free, no pitch — direct line to the senior dev who'd build it

This is exactly what you get on day 14

Built by founders who shipped at

  • PGE
  • ING
  • LOT
  • Onet
  • McDonald's

How we work

Two stages. One de-risked path.

Validate the WHAT before you spend on the HOW. Stage 1 ships a clickable prototype in 14 days; Stage 2 turns it into the production MVP — only when you're ready.

  1. Stage 1 — start here
    01
    14 days
    $5,000 flat

    Clickable Prototype

    • Every screen, every user flow — clickable
    • Responsive web prototype on a shareable Vercel URL
    • Black-on-white components, polished
    • Source code transferred to you on day 14
    • Built by senior engineers (no juniors, no agencies)
    Best for: Validating with stakeholders. Pitching investors. Locking the spec before writing production code.
  2. Stage 2 — when you're ready
    02
    8–16 weeks
    from $20,000

    Production MVP

    • Full backend, database, auth, payments
    • Custom branding and design system
    • Same codebase — no rewrites from Stage 1
    • Deployed to production on Vercel
    • Source code yours forever
    Best for: Post-validation launches. When you're ready to acquire real users.

Refine the WHAT for $5k. Then build the HOW for $20k+. Never the other way around.

Want the day-by-day plan + example SOW?

Real Statement of Work, timeline and 2 prototype breakdowns. We follow up only if there's a fit. One email. No funnel.

Real Statement of Work, timeline and 2 prototype breakdowns. We follow up only if there's a fit. One email. No funnel.

One email. No funnel. Unsubscribe in one click.

Case study

How Saynice nailed the product spec in 14 days — then shipped an MVP that out-priced Senja, Testimonial.to and VideoAsk.

S
Saynice
B2B SaaS / Social proof
Visit site
  • 14 days
    Idea to clickable prototype
  • 4 layouts
    Validated before MVP build
  • $0 vs $30-59
    Free tier vs. competitors
Problem
Saynice's founder wanted to compete with Testimonial.to, Senja and VideoAsk — but the product had a dozen open questions. Which testimonial layouts matter? Which card types? Where does the embed fit on a customer's site? Locking it all down on paper was hopeless — and burning months of MVP budget to find out via code was even worse.
Solution
In 14 days we turned the vision into a clickable, responsive prototype: every screen (collection forms, widget configurator, embed previews, dashboards), every layout variant (carousel, grid, masonry, list), every card type (text, photo, audio/video). The founder walked 30+ creators and agency owners through it via a shared link — no install, no demo gymnastics, just "click around for two minutes and tell me what is missing".
Result
Two features that looked obvious on paper got killed after the first round of feedback. Four layout variants that nobody had prioritised turned out to be the most-clicked. The prototype became the exact spec for the MVP — same screens, same flows, no scope creep. Today Saynice is live at saynice.io with full audio/video support, unlimited testimonials on Pro, and zero wasted engineering on features users never asked for.
Before the prototype I was guessing what to build. After 14 days I knew. The MVP shipped with zero scope creep because every screen had already been pressure-tested by real prospects.
Founder, Saynice - saynice.io
Saynice.io homepage - Testimonial Widgets for Your Website
Herosaynice.io
Saynice layouts and card types showcase
Layoutssaynice.io
Saynice vs competitors feature comparison table
Comparisonsaynice.io
Saynice pricing page - $0 free vs $29 Pro
Pricingsaynice.io

The 14-Day Blueprint

What happens between brief and handoff

From raw idea to something you can click, pitch and pressure-test — before production code.

Tap a step to see what happens

Day 1 · Step 1 of 5

Idea call → written scope

No deep deck needed — bring even a rough idea. In a 30-minute call we help you pressure-test the direction together. Within 24 hours you get a tight Scope of Work: screens, flows and features we will design.

  • 30-min call — just the rough idea is enough
  • We help pressure-test the direction together
  • Scope of Work in your inbox within 24h
01 / 05

The Launch14 method

See it. Click it. Refine it.

In two weeks we transform the idea in your head into a clickable prototype you can actually navigate. Built as a responsive front-end (not Photoshop, not a slide), it lives at a shareable URL and behaves like a normal website. Default black-on-white components — the goal is to lock down WHAT the product is, before anyone argues about HOW it should look.

01 / Your vision, made tangible

Click through every screen the way a user would

Sign-up, onboarding, the main dashboard, settings, every empty state and edge case — all wired up as real, navigable screens. You stop describing what you want and start pointing at it. Stakeholders, co-founders and advisors finally see the same product.

01/ 03
02 / Pressure-test the flow

Find the awkward steps before they become $30k bugs

The bad transitions, the missing screens, the steps that take five clicks instead of one — they all jump out the moment you start clicking. Catch them now while everything is two refactors away from a final answer, not three sprints away from a release.

02/ 03
03 / Lock the WHAT before the HOW

Walk into design and engineering with a finished product spec

Once you stop tweaking the prototype, you have something better than any brief: a working reference of the exact product to build. Designers and engineers stop guessing. Estimates tighten. Scope creep dies. Everything downstream gets faster and cheaper.

03/ 03

Meet the founder

One person leading the work.No black-box agency.

Jan Szarras - founder of Launch14
Available for new builds
Founder
Jan Szarras

Jan Szarras

Founder

Founder @ Launch14. 21 years shipping software for enterprise and scale-up teams.

21 years shipping software for some of Poland's biggest brands — PGE, ING Życie, LOT, Onet. I have seen, from the inside, what kills startup MVPs: vague specs, late pivots, and engineers building the wrong thing because nobody pressure-tested the idea first. Launch14 is the playbook I wish I had on day one of every product I built. One person leading the work. Two-week sprints. Your vision, made tangible — so you can see it, click it and refine it before the heavy build starts.

  • 21 yrs
    Building software
  • 100+
    Shipped products
  • 2
    Agencies founded / led
Stop describing your product. Start clicking through it.
- Jan Szarras

What founders say

Built for fast-moving founders.

Three patterns we hear after every sprint:

  • I stopped explaining the product in meetings. I sent a link and everyone finally argued about the same screens.

    B2B SaaS founder

    Pre-seed, EU

  • We killed two ‘obvious’ features after the first external clicks. That alone paid for the prototype.

    Indie hacker

    Micro-SaaS

  • Estimates from dev shops dropped once they clicked through the flows — scope was no longer a guessing game.

    Technical co-founder

    US / remote team

FAQ

Questions, answered.

Everything founders typically ask before sending the email.

Drop your email. You get the 14-day plan, the example SOW and 2 real cases. We follow up if it makes sense.